What, you've never heard of the Atari 7800? It was an 8-bit video game system that nobody cared about because Nintendo's NES was unquestionably superior. If you were playing video games in North America during the 8-bit era, you were only playing Nintendo -- almost no one owned an Atari 7800, and even fewer owned a Sega Master System. Indeed, Atari sued Nintendo for monopolizing the market (and lost).
At the time, Nintendo commanded a roughly 80% market share compared to Atari's 12% share. And given how invisible the 7800 was, that 12% must have been concentrated in about 1% of the market's audience, likely obese geeks with one in every room to obviate the need to walk 20 paces to play it.
Compare this to the Macintosh computers today -- they're so ubiquitous that they account for a little less than 8% of the market. Again considering the tendency of Mac zombies to place one in front of each window of their house so that no one will miss the Apple logo when they drive by, it's probably only 5% of the audience who owns one. So there you have it -- they're not quite as popular as a shitty video game system.
The reason for this misperception is the availability bias, whereby we think something is more common than it truly is if we can more easily think of examples of it. People who think at all about technology tend to be of higher status, and this makes their social circle much more likely to own an expensive Mac. Not so for the larger public, whose own tacky ethnic markers are more affordable things like sports team jerseys and Jesus fish bumper stickers.